HP
Metamorphosis
Seeing visual art come to life is the essence of this elegant, art-gallery inspired spot for HP’s creative-focused tablet. CG animation and an impressive physical sculpture were used to create the sensation of each artist's work spilling out into the world. Documentary-style films were also produced for each artist to further showcase the intersection of HP technology and real-world inspiration.
Agency: BBDO SF
Production: Mill+
Director: Clarice Chin
HP Testimonial
Chuck Anderson
HP Testimonial
Sasha Vinogradova
Behind the scenes
© 2022